Pricing

Pricing That Matches

Where You're At

Whether you’re just trying to clean things up or build something more consistent - everything is designed to meet you where you are.

Most businesses don't need everything at once.

That's why each option is built around a specific stage - so you're only focusing on what actually moves things forward.

Launch

Turn the leads you’re already getting into booked jobs

Stop missing opportunities and make the most of the work already coming your way.

Best For:

  • Generating more referrals

  • Faster follow-up

  • Converting interest into jobs

  • Staying organized

$299/m

Features Include:

Core Features

Simple, Clean Website That Sells

Automatic Lead Follow-Up

Missed Call Text-Back

Instant Lead Booking System

Reputation Builder (Reviews AI)

Customer Reactivation Campaigns

Expanded Features

Quarterly Google Profile Optimization

Easy-to-Use Business Dashboard

All-In-One Inbox

Local Market Reports Tracker

Quarterly Strategy Session & Audit

Bonuses:

Integration with All Existing CRM's

All-In-One Social Content Manager

Media Storage Hub

No Setup Fees

No Hidden Costs

Easy-to-Use Guaranteed!

Grow

Get found by customers who are already looking

Show up where people are searching -and become the obvious choice.

Best For:

  • Visibility on Google

  • Stronger online presence

  • Building trust before the call

  • Attracting higher intent jobs

$599/m

Features Include:

Core Features

Everything in Launch

Advanced Website (Authority Builder)

Google Visibility Boost (Web & Maps)

Google Profile Ranking System

AI Sales Receptionist (Calls, Text, etc.)

Early-Stage Customer Discovery (Customer Research Positioning)

Trust-Building Online Content System

Online Directory Listing Management

Expanded Features

Lead Tracking Dashboard

Google Business Profile Optimization

Weekly Content Publishing (Build Trust, Display Your Work/Expertise)

Bonuses:

Easy-to-Use DIY Digital Ads Manager (Simplified Google & Meta Advertising)

Analytics & Tracking Suite

Conversion Tracking Setup (GSC, GA4, GTM - all handled for you!)

No Setup Fees

No Hidden Costs

Easy-to-Use Guaranteed!

Accelerate

Generate consistent work—when you actually need it

Stop waiting for jobs and start creating them on-demand.

Best For:

  • Consistent lead generation

  • Filling gaps in your schedule

  • Creating predictable pipeline

  • Scaling at your pace

$740/m

Features Include:

Core Features

Everything in Launch & Grow

On-Demand Job Generation System (done WITH you)

Winning Ads Template Library (Google & Meta, 3-Click Launch)

Google Verified Management (Local Service Ads)

Schedule-Filler Campaigns

Advanced Lead Follow-Up

Expanded Features

Press Release Engine (News & Media Coverage of Your Business)

Custom Monthly Newsletter Management (Increase Loyalty)

Bonuses:

QR Code Generator

Custom, On-Demand Automations

No Setup Fees

No Hidden Costs

Easy-to-Use Guaranteed!

Dominate

Become the go-to name in your area

A complete system designed to grow your presence and control your market.

Best For:

  • Multi-channel growth

  • Strong market presence

  • Brand authority

  • Ongoing lead generation at scale

  • Pay-on-Performance

Starting @ +$40/ opportunity

Features Include:

Core Features

Everything in Launch, Grow, & Accelerate

Done-For-You Ad Management

Multi-Channel Growth System

Market Domination Strategy (Competition Mastery)

Brand Authority Engine (Don't Just Find Demand, Create It)

High-Intent Customer Retargeting

Completely Hands-Off

Performance-Based Option

Expanded Features

Print Advertising Integration & Tracking (Door Hangers, Business Cards, Yard Signs, Truck Magnets, T-shirts)

Targeted Mailer Distribution & Tracking (Custom Flyers Sent Straight to Your Ideal Customers)

Bonuses

Full-Funnel Strategy Oversight

Continuous Optimization Engine

No Setup Fees

No Hidden Costs

No Learning Required!

We handle everything for you.

Each stage is priced based on what it actually takes to make it work - not bundled with things you don’t need.

You don't have to be an expert.

We’ll walk you through what makes the most sense - so you’re not guessing.

Simple, Transparent

No Pressure. No Guesswork.

  • No long-term contracts

  • No being pushed into higher tiers

  • No paying for things you don't need

Just a clear path forward—based on where you’re at.

FAQ

How do I know this will actually work?

You shouldn’t take anyone’s word for it upfront.

The goal isn’t to convince you—it’s to show you what’s actually possible based on where you’re at, and let you decide if it makes sense.

If it does, we move forward. If not, at least you have clarity.

How is this different from other marketing companies?

Most companies sell services.

We focus on what actually moves your business forward at each stage—without overloading you with things you don’t need yet.

It’s a simpler, more practical approach built around real outcomes, not just activity.

What if I’ve tried this before and it didn’t work?

That’s more common than you’d think.

Usually it comes down to one of two things:
either the strategy didn’t fit the business, or things were done out of order.

That’s exactly what we try to avoid.

Do I have to commit to a long-term contract?

No.

We don’t believe in locking you into something that isn’t working.

You stay because it makes sense—not because you’re stuck.

How long does it take to see results?

It depends on where you’re starting.

Some things can improve quickly—especially if you’re already getting leads.

Other things take time to build properly.

This is something we could provide more clarity on once we know more about your business.

We’ll always be upfront about what to expect so there are no surprises.

Is this expensive?

It depends on what you compare it to.

The focus isn’t on being the cheapest—it’s on making sure what you’re doing actually produces something in return.

However, we're certainly more affordable than many of our competitors simply because we're confident that you'll stay with us longer, so we aren't focused on trying to get paid as soon as possible. We're focused on getting you results up-front.

We're confident that our pricing is accessible for any business at any stage of growth, regardless of their location, etc. We also love to be transparent, which is why we make our pricing available up-front online here.

Will I understand what’s going on?

Yes.

Everything is built to be clear and easy to follow—without needing to learn marketing just to keep up.

You’ll know what’s being done, why it matters, and what it should lead to.

But more importantly: You don't have to be an expert. That's why were here. A large part of our service is software solutions, but we're completely white glove and handle every major aspect of our for you. This isn't something that's going to take you a weekend to figure out. If you can click, scroll, & occasionally type; or answer phone calls, we'll be able to handle everything else.

Do I need to be heavily involved?

No—but you won’t be left in the dark either.

Some owners want more involvement, others want less.


We adjust based on what works best for you.

What if I don’t need everything?

Then you shouldn’t be paying for everything.

Everything is structured so you’re only doing what actually makes sense for your business right now—nothing more.

What kind of businesses do you usually work with?

Primarily local service businesses—contractors, home service providers, and similar businesses.

Our roots are in landscaping and property maintenance.

The common thread is simple:
owners who want more consistency without overcomplicating things.

Am I locked into your system?

No.

Some owners prefer to own everything themselves, others prefer more support.
We can structure things either way.

What's an average advertising budget?

This question depends heavily on your goals. If you have the right systems to grow from referrals and word-of-mouth, you may not need to spend as much on advertising. For companies that have already maximized their referrals and word-of-mouth, but would still like to be growing faster, or simply have more consistency and control of their work flow, that number increases.

Generally, for digital advertising a good starting point will be $50-75/day. We wouldn't recommend going below $30/day, particularly if you have other competitors in your area. It's best to focus on a single advertising channel until you can be confident you've maximized your lead flow. An average advertising budget for a local home service company that is looking for moderate growth is going to be 7%-12% of annual revenue across all channels.

For comparison:

The Small Business Association lists that B2C services (home services included) typically spend roughly 11% to 12% of their gross annual revenue on marketing & advertising. For companies looking to grow, that number can be higher or lower depending on your goals and local competition.

What’s the next step if I’m interested?

Just reach out.

We’ll take a look at where you’re at, talk through what’s going on, and help you figure out what actually makes sense—no pressure to move forward.

Don't Just Take Our Word For It

Hear what our past clients have to say...

“We’ve been landscaping for 14 years and thought we had it figured out, but gave NorthKey a chance to see if we might learn something. NorthKey brought in more estimate requests in the first 30 days than we used to get all spring.”

Mike H.
Greenstone Landscaping

“I thought my ads were pretty decent, but it didn't used to be very often that we would have enough jobs to fill an entire week. Now I have literally had to turn some away in the fall because we already had routes booked.”

Jeff M.
Patriot Power Wash

“I used to rely on referrals for pretty much all of my work, but they were hit or miss. Now we’ve got a pretty steady stream of homeowners who already know what they want and are ready to start. It's a lot better than just leads that we used to get from some other company we tried.”

Aaron P.
Cedar Ridge Hardscapes

"We're at about 5-6 installs a month which is about double what we were doing at the start... Honestly, the thing that caught my attention with NorthKey was the promise that customers would stop trying to haggle and compare us to cheaper options. It got a bit sickening and we got the call at the right time so we tried it. Turns out that was a great decision and we definitely have more of a premium image now."

Landon C.
Frontier Outdoor Living

"Flyers, Facebook, Google, TikTok - I was definitely doing all the right stuff, but it wasn't all tied together. That was the one piece we needed help with. I wasn't really full-time until we started gaining some traction with NorthKey a few months ago.

Michael T.
PeakView Window Cleaning

“I used to spend half my week explaining pricing and chasing down people who ‘might’ need something hauled someday. After NorthKey, the only calls we get are from homeowners who already know what they want gone and are ready to book. I didn’t realize how much time I was wasting until it stopped.”

Darren J.
Great Plains Junk Removal

"Now folks come to us expecting a professional service and are happy to pay for it. Before NorthKey, it used to be tons of calls from people who just wanted a ballpark price and never booked. I used to worry about filling the calendar, but now I’m actually trying to figure out how to hire faster.

Connor B.
Ace Movers

“I thought I just needed more leads, but what I really needed were the customers. NorthKey brought customers who weren’t trying to negotiate every nickel—they just wanted a reliable pool service and were ready to book. It completely changed how predictable my schedule is.”

Derek M.
PoolPro Solutions

"It's great to start a conversation with customers and have them already know about us, and have an idea of what they want. Before NorthKey, we just posted pictures and hoped people would call. Now customers actually understand what we do and why it costs what it does. They trust us when we show up instead of only asking for the cheapest price.”

Brian K.
Valley Patio & Pavers

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Built Around the Way Business Actually Works -

Why We Built NorthKey

NorthKey wasn’t built to be another marketing company.

It was built because most of what’s out there

doesn’t really line up with how local businesses operate.

A lot of owners have had the same experience:

They invest in something that sounds good…

but aren’t given real clarity, real control, or real results.

And over time, that creates hesitation—

even when they know there’s more out there.

So instead of trying to do more…

We focused on doing things differently.

Not overcomplicating the process.

Not pushing one-size-fits-all solutions.

Not selling services people don’t actually need yet.

Just building simple systems that:

  • Help turn real opportunities into real jobs

  • Make it easier for the right customers to find you

  • And create consistency without adding unnecessary stress

At the end of the day, the goal isn’t to “do marketing.”

It’s to help you build a business that’s
more predictable, more controlled, and easier to grow—

without feeling like you’re guessing your way through it.

NorthKey Solutions, Pressure Washing Marketing, Leads
NorthKey Solutions, Pressure Washing Marketing, Leads

By

NorthKey Solutions, Pressure Washing Marketing, Leads

Helping local home service business owners since 2023.

Have a general inquiry?

If you have a general inquiry but not a minute to chat,

you can send us an email at: [email protected]

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